Does this sound familiar..?
How to Use the “Reverse Invite Method” to Get Your Prospects to Invite Themselves to Take a Look at Your Business!
You’re constantly inviting people to take a look at your business—but all too often you’re hearing a resounding, “No!”
…or worse yet, “Let me think about it.” …Then comes the awkward… do I follow up with them? Were they ACTUALLY interested or did they just say that so I would go away??
It’s all kinda discouraging, right?
Maybe you’ve started thinking to yourself…
- “I hate feeling like I’m CHASING people!”
- “How do I get people to ASK ME about my business?”
- “How can I finally transform all the actions I’m taking into actual, concrete results (like solid customers and business builders)?”
Trust me… we’ve all been there!
Sometimes prospecting can make you feel like you’re running around in circles, spending time and money…. with no results to show for it…
But here’s the truth…
The problem with a lot of “traditional” network marketing methods is this:Many of the methods that used to work simply don’t anymore.
In fact, if you’re following the old ways that network marketers used to run their businesses, then you may be…
Repelling people rather than attracting them to your business!
Luckily, I’ve found a solution.
It’s called the “Reverse Invite Method.”
Every week, somewhere between 6-8 people reach out to me to ask me about my business opportunity. That is a far cry from my former ZERO people reaching out!!
They are, quite literally, inviting themselves to take a look at my business.
This method starts with creating curiosity.
It relies on making yourself so unique people want to reach out to YOU and invite themselves to take a look at whatever it is you’re doing.
So you don’t have to worry about finding and inviting people, because you’ll have a constant, never-ending stream of people reaching out to you.
Now, you’re probably wondering how this works, what platform you use, and if it’s free or paid.
Well, here are the basics…
Facebook is my primary platform.I use some paid Facebook advertising, and I also use a lot of organic, non-paid stuff as well.
You can use this method on your personal profile, your business or fan page, and in groups.
The Reverse Invite principles are always the same!
It all starts with a post to create curiosity.
There are two types of curiosity posts that work best:
- Basic, text-based with picture
- Facebook Live
If you’re tight on funds, you can start using organic, free exposure in the News Feed.
But when you pay to boost one of these posts, you’re paying to get in front of a global audience, and that’s when you can start to scale and create leverage.
So, how do you create a post that generates enough curiosity for people to reach out to you?
I have started to do a lot more Facebook Lives… Although I will totally admit that they still scare me!!
You don’t have to do Facebook Lives or any kind of video marketing if you don’t want to.
Whether you’re using a basic post or a Facebook Live, just ask yourself:
“What do people need to know about what I’m promoting to get them to enroll, or at least to move forward with a conversation?”
The answer to that question will be different for everybody.
It might be one, two, even three things that people need to know.
- What’s holding them back or keeping them stuck?
- What critical information are they missing to solve their issue?
- What revelation or realization do they need to move forward?
Find those things.Now comes the important part… dig deep into whatever PAIN or PROBLEM they’re going through right now.
Instruct them to take action to learn more!
Maybe you ask them to comment “more info” on your post.
Maybe you ask them to follow a link so they can get more detailed information.
Or maybe you instruct them to message you via Messenger for more information.
That’s how you “reverse” the invite.
You lead people to the point at which they think…
“Yeah, this novel solution sounds like it will eliminate my pain and solve my problem!”
And they will invite themselves.
Now, here’s a question I get often:
Should you share the name of your product or company on your Facebook Lives?
And the answer is: absolutely, positively, NO!
That’s the biggest mistake any new networker or affiliate marketer can make.
New marketers think it’s the product that gets people excited.
The truth is, people don’t care about your products! (I know… As someone who is VERY passionate about my products, that is hard for me to hear too!!)
They don’t have enough information to care about your products.
You have to make them aware they need your products first.
The secret is simple…
It’s NOT your product or service that makes you unique!
It all comes down to finding out what makes YOU, or whatever at you’re selling, unique.
How does your product or service help someone reduce or eliminate whatever pain they’re experiencing right now?
As an example, let’s talk about a recent Facebook Live video that I did.
People were interested because I had found a solution that many natural-minded women are interested in… They weren’t interested because my company was the purveyor of this solution! In fact, I didn’t even mention my company once.
Many people willingly showed up to the Live video that I advertised… and that evening I had over 70 comments on the video and 7 shares…
People messaged me and INVITED themselves to take a look at the solution I had found. I tapped into the pain and frustration that many other women were dealing with!
Once you persuade someone to walk through your process until they say, “Yes, I need to talk to you about something,” then you can have the conversation about why they need what you have.
Getting people to the first “Yes” is the most important part!
You’ll talk about the problems they’re having, you’ll show you understand and can relate to those problems, and then you’ll tell them there’s a solution—WITHOUT giving it away.
You’ll ask them to DO SOMETHING to get the information they want.
In other words, you’ll set it up so that they have to take action and reach out to you to get the info they want.
You create curiosity so they want to learn more.
And the best way to create curiosity is by telling a story.
You’ve probably heard that “facts tell, stories sell.”
People in network marketing hear that all the time, yet few people understand how this really works.
Compelling stories make people WANT to get onboard with whatever you’re doing.
Some network marketers can’t stop themselves from talking on and on and on about how amazing their lives are and how much their lives have changed since they joined their company…blah blah blah—and it ANNOYS the heck out of their friends, family, and anybody else who’s subject to it. I’m sorry if this sounds harsh… But it is TRUE!
So how do you keep from annoying people?
How can you attract people instead of repelling them?
Well, here’s another simple truth…
Your company, whatever system you’re using, did not get you where you are.
Your company or product may be the vehicle, but YOU did it… I did it… WE did it!
So instead of focusing on your product, service or company, you should focus on yourself as a unique individual with a unique story.
Focus on making YOU that unique selling point so that people reach out to you.
It doesn’t matter what company you’re with.
It doesn’t matter what product you promote.
YOU create a bond and develop rapport with people through your story, through your posts, through your Facebook Lives, so your prospects will say…
“I like Nora. I want to work with this girl.”
The bond YOU create with people is going to take you much further with them than your product ever will.
It is important for people to know, like, and TRUST you.
When I started sharing online about where I am honestly at with my business, then people could authentically connect with me.
They felt the truth of my story… because it IS true and many other network marketers can relate to it!
People have found what I am experiencing to be very valuable.
Ultimately, the “big secret” is to come from a place of SERVICE.
It comes through in your energy…in your body language…in your “presence.”
When I changed my focus to service, to asking…
“How can I serve the people I’m trying to attract? How can I bring value to their lives?”
Suddenly my circumstances shifted—and very quickly!
The more authentic you are, the more you focus on bringing service and providing value, you become that servant-leader, and that’s when people come and want to join you.All I did was share the truth about my story.
“Yeah I’m making 6 figures. I’m doing this and buying that. Here are all my credentials about what I’ve done.”
I just told the truth:
“Hey, here’s where I’m at. This is what I’m doing now, and this is what’s happening now. These are the results I’ve had. This is what’s working for me. I genuinely believe you can make it work, too. Let me show you how to do that.”
It really is that simple.
This is what’s called “Attraction Marketing”.
And if you’re new to this whole idea, then I strongly encourage you to sign up for Elite Marketing Pro’s FREE 10-Day Online Recruiting Bootcamp to learn more about how to build your network marketing businesses online, so you don’t have to be that friend who can’t stop talking about their products.I used to drive all over creation for home gatherings, classes, parties, you name it… spending hours upon hours away from my family (and my sweet dog Dottie)!
Those days are over for me now. They can be over for you, too. I am seriously working one third of the hours that I used to, yet my work is significantly more financially productive. With a baby on the way, my time is precious!!
EMP’s Bootcamp contains the exact same information that I used to get started on my journey of learning how to market myself to my cold market online.
You’ll learn how to use the most up-to-date online methods to rank advance, attract more product users, recruit more leaders, and make a whole lot more money in your business!
So if you’re ready to get started…
Click below to access EMP’s 10-Day Online Recruiting Bootcamp.